Fashion brand Good American is hosting the first-ever hybrid casting experience at Zoom events

By providing our customers with a platform to connect with their audience, Zoom strives to ensure our customers have a positive experience with us. With this in mind, we are pleased to announce that we will be working with a local organization dedicated to serving the communityity that corresponds to our values ​​and our passion. Good American is launching a hybrid casting experience for the first time time in which The Open Casting calls are operated by Zoom events that will enable the fashion brand operate the remote control Castings as a hybrid experience. In the spring 2023 campaign, the brand will announce the winners of the December 2022 casting calls.

Khloé Kardashian and Emma Grede founded Good American in 2016 with the aim of offering inclusive denim designs that fit sizes 00-32, and have since become known for their campaigns that showcase real women, demonstrating the company’s appreciation for body types and represent girls. Authorization. In recent years, an established casting u Audition The Good American company has sourced new models from around the world through in-person, open casting events. I hope to help Good American expand the reach of their casting event this year and make it even more successful by enabling more women to participate with our all-in-one virtual event solution. Management, Zoom Events, to audition.

A partnership to advance inclusion

Good American, like Zoom, is a brand that strives to create a more inclusive environment world and us We are excited about the advancement opportunities this initiative will bring to our shared passion to create a more inclusive world through this innovative partnership. It becomes much easier to participate in Open Casting when leveraging Zoom’s secure, reliable, and robust video and events capabilities, as well as the robust capabilities of Zoom Events. Models hoping to audition Good Americans can now overcome geographic barriers that may have hindered them in the past.

Create your own immersive, inclusive virtual experiences

We’ve worked very closely with Zoom Events and the Zoom Events Services team to ensure the Good American virtual casting experience is as seamless and accurate as possible. Zoom’s Event Services team offers a wide range of services including event management, creative assistance, technical production and daytime support. The white glove service they offer allows event managers to focus more on delivering quality events to the participants and achieve their goals instead of worrying about the technical details of a conference.

Zoom Events has a range of products that can be used to create exciting, engaging and innovative virtual experiences audience So, brands like Good American can take advantage of hybrid events as they become more popular. The way we integrate online participation into our events is not only a powerful way to increase participation, but Our branded event hubs, advanced analytics and networking tools allow you to easily manage, host and measure virtually any event, regardless of size.

By rethinking how virtual and hybrid experiences can be used to enhance business strategies and enhance brand reputation, we can help companies like Good American improve their marketing strategies.

You can improve your next online event using Zoom Events by checking out how it can help you.

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